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	<title>Mcma Learning Center</title>
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	<link>http://www.mcma.com/learn</link>
	<description>- Learn more about the Music Industry</description>
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		<title>Who Gets Hired at Alfred Publishing?</title>
		<link>http://www.mcma.com/learn/2010/08/who-gets-hired-at-alfred-publishing/</link>
		<comments>http://www.mcma.com/learn/2010/08/who-gets-hired-at-alfred-publishing/#comments</comments>
		<pubDate>Wed, 04 Aug 2010 14:26:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Publishing]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[music]]></category>

		<guid isPermaLink="false">http://www.mcma.com/learn/?p=2686</guid>
		<description><![CDATA[Andrew Surmani discusses the kinds of work experiences and skills the company looks for to fill certain roles within Alfred Publishing including sales, editorial and production.



Related posts:Career Opportunities for Music EducatorsCareer Opportunities in Music PublishingChanges in Music Education


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			<content:encoded><![CDATA[<p>Andrew Surmani discusses the kinds of work experiences and skills the company looks for to fill certain roles within Alfred Publishing including sales, editorial and production.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="451" height="381" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://blip.tv/play/hO8HgbyfNAA%2Em4v" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="451" height="381" src="http://blip.tv/play/hO8HgbyfNAA%2Em4v" allowfullscreen="true"></embed></object></p>


<p>Related posts:<ol><li><a href='http://www.mcma.com/learn/2010/02/career-opportunities-for-music-educators/' rel='bookmark' title='Permanent Link: Career Opportunities for Music Educators'>Career Opportunities for Music Educators</a></li><li><a href='http://www.mcma.com/learn/2010/01/career-opportunities-in-music-publishing/' rel='bookmark' title='Permanent Link: Career Opportunities in Music Publishing'>Career Opportunities in Music Publishing</a></li><li><a href='http://www.mcma.com/learn/2010/01/changes-in-music-education/' rel='bookmark' title='Permanent Link: Changes in Music Education'>Changes in Music Education</a></li></ol></p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Making a Great Record Deal</title>
		<link>http://www.mcma.com/learn/2010/02/making-a-great-record-deal/</link>
		<comments>http://www.mcma.com/learn/2010/02/making-a-great-record-deal/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 16:06:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Music Business]]></category>
		<category><![CDATA[Strategy & Process]]></category>
		<category><![CDATA[deals]]></category>
		<category><![CDATA[irv gotti]]></category>
		<category><![CDATA[record]]></category>

		<guid isPermaLink="false">http://www.mcma.com/learn/?p=2475</guid>
		<description><![CDATA[Irv Gotti is the founder and CEO of The Inc Records. He discusses his experiences with making a great record deal.



Related posts:Being in the Business, Having Relationships, Making HitsHow Producers Deal with Record LabelsRecord Deals


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			<content:encoded><![CDATA[<blockquote><p>Irv Gotti is the founder and CEO of The Inc Records. He discusses his experiences with making a great record deal.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="451" height="381" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://blip.tv/play/hO8Hgb2wFwA%2Em4v" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="451" height="381" src="http://blip.tv/play/hO8Hgb2wFwA%2Em4v" allowfullscreen="true"></embed></object></p></blockquote>


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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Writing Songs</title>
		<link>http://www.mcma.com/learn/2010/02/writing-songs/</link>
		<comments>http://www.mcma.com/learn/2010/02/writing-songs/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 16:00:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Songwriting]]></category>

		<guid isPermaLink="false">http://www.mcma.com/learn/?p=2484</guid>
		<description><![CDATA[Phil Galdston, a long time songwriter and producer, talks about the process of writing songs.



Related posts:Being a SongwriterBecoming a SongwriterTips for Successful Collaborations


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			<content:encoded><![CDATA[<blockquote><p>Phil Galdston, a long time songwriter and producer, talks about the process of writing songs.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="451" height="381" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://blip.tv/play/hO8Hgb2tCgA%2Em4v" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="451" height="381" src="http://blip.tv/play/hO8Hgb2tCgA%2Em4v" allowfullscreen="true"></embed></object></p></blockquote>


<p>Related posts:<ol><li><a href='http://www.mcma.com/learn/2010/02/being-a-songwriter/' rel='bookmark' title='Permanent Link: Being a Songwriter'>Being a Songwriter</a></li><li><a href='http://www.mcma.com/learn/2010/02/becoming-a-songwriter/' rel='bookmark' title='Permanent Link: Becoming a Songwriter'>Becoming a Songwriter</a></li><li><a href='http://www.mcma.com/learn/2010/02/tips-for-successful-collaborations/' rel='bookmark' title='Permanent Link: Tips for Successful Collaborations'>Tips for Successful Collaborations</a></li></ol></p>]]></content:encoded>
			<wfw:commentRss>http://www.mcma.com/learn/2010/02/writing-songs/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Tips for Successful Collaborations</title>
		<link>http://www.mcma.com/learn/2010/02/tips-for-successful-collaborations/</link>
		<comments>http://www.mcma.com/learn/2010/02/tips-for-successful-collaborations/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 15:58:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Recording & Mixing]]></category>
		<category><![CDATA[Songwriting]]></category>
		<category><![CDATA[Strategy & Process]]></category>
		<category><![CDATA[collaboration]]></category>

		<guid isPermaLink="false">http://www.mcma.com/learn/?p=2499</guid>
		<description><![CDATA[Phil Galdston, a long time songwriter and producer, talks about the benefits of collaborating with other artists as a songwriter.



Related posts:The Benefits Of Owning Your PublishingBeing a SongwriterBecoming a Songwriter


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			<content:encoded><![CDATA[<blockquote><p>Phil Galdston, a long time songwriter and producer, talks about the benefits of collaborating with other artists as a songwriter.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="451" height="381" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://blip.tv/play/hO8Hgb2rVQA%2Em4v" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="451" height="381" src="http://blip.tv/play/hO8Hgb2rVQA%2Em4v" allowfullscreen="true"></embed></object></p></blockquote>


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Know Whether You are Conducting a Successful Performance</title>
		<link>http://www.mcma.com/learn/2010/02/how-to-know-whether-you-are-conducting-a-successful-performance/</link>
		<comments>http://www.mcma.com/learn/2010/02/how-to-know-whether-you-are-conducting-a-successful-performance/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 15:56:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Composing]]></category>
		<category><![CDATA[classical]]></category>
		<category><![CDATA[conducting]]></category>
		<category><![CDATA[Music Schools]]></category>
		<category><![CDATA[what it takes]]></category>

		<guid isPermaLink="false">http://mcma.com/learn/?p=583</guid>
		<description><![CDATA[
Lucinda Carver, Senior Lecturer in Keyboard and Early Music Studies at USC’s Thornton School of Music, shares how she knows that the piece she is conducting is working on a musical and dramatic level.



Related posts:The Challenges of Conducting Modern Works versus pre-20th Century WorksLucinda Carver of USC&#8217;s Thornton School on Her CareerAssessing Toscanini&#8217;s Approach to [...]


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			<content:encoded><![CDATA[<blockquote>
<div id="Description">Lucinda Carver, Senior Lecturer in Keyboard and Early Music Studies at USC’s Thornton School of Music, shares how she knows that the piece she is conducting is working on a musical and dramatic level.</div>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="451" height="381" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://blip.tv/play/hO8HgbbcVQA%2Em4v" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="451" height="381" src="http://blip.tv/play/hO8HgbbcVQA%2Em4v" allowfullscreen="true"></embed></object></p></blockquote>


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Networking and Recognizing Industry Players</title>
		<link>http://www.mcma.com/learn/2010/02/networking-and-recognizing-industry-players/</link>
		<comments>http://www.mcma.com/learn/2010/02/networking-and-recognizing-industry-players/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 15:53:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advice]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Strategy & Process]]></category>
		<category><![CDATA[making it]]></category>
		<category><![CDATA[Music Schools]]></category>
		<category><![CDATA[networking]]></category>

		<guid isPermaLink="false">http://mcma.com/learn/?p=743</guid>
		<description><![CDATA[John Kellogg, Professor of Music Business/Management at Berklee College of Music, shares incidents from his own career to illustrate why it pays to network, talk to people, and do your homework so that when you meet key players in your field, you know who they are and what they do.



Related posts:File Sharing and New Models [...]


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			<content:encoded><![CDATA[<blockquote><p>John Kellogg, Professor of Music Business/Management at Berklee College of Music, shares incidents from his own career to illustrate why it pays to network, talk to people, and do your homework so that when you meet key players in your field, you know who they are and what they do.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="451" height="381" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://blip.tv/play/hO8HgbfCWgA%2Em4v" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="451" height="381" src="http://blip.tv/play/hO8HgbfCWgA%2Em4v" allowfullscreen="true"></embed></object></p></blockquote>


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Becoming a Songwriter</title>
		<link>http://www.mcma.com/learn/2010/02/becoming-a-songwriter/</link>
		<comments>http://www.mcma.com/learn/2010/02/becoming-a-songwriter/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 15:42:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advice]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Songwriting]]></category>

		<guid isPermaLink="false">http://www.mcma.com/learn/?p=2505</guid>
		<description><![CDATA[Phil Galdston, a long time songwriter and producer, talks about the different ways in which a person can become a songwriter.



Related posts:Being a SongwriterTips for Successful CollaborationsThe Benefits Of Owning Your Publishing


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			<content:encoded><![CDATA[<blockquote><p>Phil Galdston, a long time songwriter and producer, talks about the different ways in which a person can become a songwriter.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="451" height="381" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://blip.tv/play/hO8Hgb2rMgA%2Em4v" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="451" height="381" src="http://blip.tv/play/hO8Hgb2rMgA%2Em4v" allowfullscreen="true"></embed></object></p></blockquote>


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Career Opportunities for Music Educators</title>
		<link>http://www.mcma.com/learn/2010/02/career-opportunities-for-music-educators/</link>
		<comments>http://www.mcma.com/learn/2010/02/career-opportunities-for-music-educators/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 15:27:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Careers]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Music Education]]></category>
		<category><![CDATA[music education publishing]]></category>
		<category><![CDATA[teaching]]></category>

		<guid isPermaLink="false">http://www.mcma.com/learn/?p=2689</guid>
		<description><![CDATA[Andrew Surmani, from Alfred Publishing, discusses career opportunities for music educators in the classroom as well as in the music education industry. He explains that with approximately 14,000 unfulfilled music education positions in the United States, there are lots of opportunities for aspiring teachers. He also discusses the many different kinds of positions a music [...]


Related posts:<ol><li><a href='http://www.mcma.com/learn/2010/01/career-opportunities-in-music-publishing/' rel='bookmark' title='Permanent Link: Career Opportunities in Music Publishing'>Career Opportunities in Music Publishing</a></li><li><a href='http://www.mcma.com/learn/2010/08/who-gets-hired-at-alfred-publishing/' rel='bookmark' title='Permanent Link: Who Gets Hired at Alfred Publishing?'>Who Gets Hired at Alfred Publishing?</a></li><li><a href='http://www.mcma.com/learn/2010/01/advice-for-those-getting-into-music-education/' rel='bookmark' title='Permanent Link: Advice for Those Getting Into Music Education'>Advice for Those Getting Into Music Education</a></li></ol>]]></description>
			<content:encoded><![CDATA[<blockquote><p>Andrew Surmani, from Alfred Publishing, discusses career opportunities for music educators in the classroom as well as in the music education industry. He explains that with approximately 14,000 unfulfilled music education positions in the United States, there are lots of opportunities for aspiring teachers. He also discusses the many different kinds of positions a music educator could fill at his company including sales, marketing, finance, production, editorial, and licensing.</p>
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<p>Related posts:<ol><li><a href='http://www.mcma.com/learn/2010/01/career-opportunities-in-music-publishing/' rel='bookmark' title='Permanent Link: Career Opportunities in Music Publishing'>Career Opportunities in Music Publishing</a></li><li><a href='http://www.mcma.com/learn/2010/08/who-gets-hired-at-alfred-publishing/' rel='bookmark' title='Permanent Link: Who Gets Hired at Alfred Publishing?'>Who Gets Hired at Alfred Publishing?</a></li><li><a href='http://www.mcma.com/learn/2010/01/advice-for-those-getting-into-music-education/' rel='bookmark' title='Permanent Link: Advice for Those Getting Into Music Education'>Advice for Those Getting Into Music Education</a></li></ol></p>]]></content:encoded>
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		</item>
		<item>
		<title>Pro Advice for Film Composers</title>
		<link>http://www.mcma.com/learn/2010/02/pro-advice-for-film-composers/</link>
		<comments>http://www.mcma.com/learn/2010/02/pro-advice-for-film-composers/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 15:14:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advice]]></category>
		<category><![CDATA[Composing]]></category>
		<category><![CDATA[film/tv scoring]]></category>
		<category><![CDATA[songs in films]]></category>
		<category><![CDATA[Songwriting]]></category>

		<guid isPermaLink="false">http://www.mcma.com/learn/?p=2552</guid>
		<description><![CDATA[Todd Brabec is the Vice President and Director of Membership for the American Society of Composers, Authors, and Publishers (ASCAP). He talks about the close relationship between video games and film, the types of music in films, and the skills necessary for a songwriter or film composer.



Related posts:Music, Money, and SuccessThe Difference between ASCAP and [...]


Related posts:<ol><li><a href='http://www.mcma.com/learn/2010/01/music-money-and-success/' rel='bookmark' title='Permanent Link: Music, Money, and Success'>Music, Money, and Success</a></li><li><a href='http://www.mcma.com/learn/2010/01/the-difference-between-ascap-and-bmi/' rel='bookmark' title='Permanent Link: The Difference between ASCAP and BMI'>The Difference between ASCAP and BMI</a></li><li><a href='http://www.mcma.com/learn/2010/01/about-ascap/' rel='bookmark' title='Permanent Link: About ASCAP'>About ASCAP</a></li></ol>]]></description>
			<content:encoded><![CDATA[<blockquote><p>Todd Brabec is the Vice President and Director of Membership for the American Society of Composers, Authors, and Publishers (ASCAP). He talks about the close relationship between video games and film, the types of music in films, and the skills necessary for a songwriter or film composer.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="451" height="381" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://blip.tv/play/hO8HgbzpAwA%2Em4v" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="451" height="381" src="http://blip.tv/play/hO8HgbzpAwA%2Em4v" allowfullscreen="true"></embed></object></p></blockquote>


<p>Related posts:<ol><li><a href='http://www.mcma.com/learn/2010/01/music-money-and-success/' rel='bookmark' title='Permanent Link: Music, Money, and Success'>Music, Money, and Success</a></li><li><a href='http://www.mcma.com/learn/2010/01/the-difference-between-ascap-and-bmi/' rel='bookmark' title='Permanent Link: The Difference between ASCAP and BMI'>The Difference between ASCAP and BMI</a></li><li><a href='http://www.mcma.com/learn/2010/01/about-ascap/' rel='bookmark' title='Permanent Link: About ASCAP'>About ASCAP</a></li></ol></p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ABA 2008 Forum – The Life Cycle of a Song: Revenue Generated from Video Game Licensing</title>
		<link>http://www.mcma.com/learn/2010/02/aba-2008-forum-%e2%80%93-the-life-cycle-of-a-song-revenue-generated-from-video-game-licensing/</link>
		<comments>http://www.mcma.com/learn/2010/02/aba-2008-forum-%e2%80%93-the-life-cycle-of-a-song-revenue-generated-from-video-game-licensing/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 15:02:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Music Business]]></category>
		<category><![CDATA[Music Conferences]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Royalties]]></category>
		<category><![CDATA[copyright]]></category>
		<category><![CDATA[Legal]]></category>
		<category><![CDATA[licensing]]></category>
		<category><![CDATA[sampling]]></category>
		<category><![CDATA[video games]]></category>

		<guid isPermaLink="false">http://www.mcma.com/learn/?p=2584</guid>
		<description><![CDATA[In this excerpt from a panel discussion held at a 2008 meeting of the American Bar Association’s Sports &#38; Entertainment Law Forum, the panelists discuss how songs are licensed for use in video games, and what it means in terms of licensing fees and royalty payments for publishers and copyright holders.



Related posts:ABA 2008 Forum – [...]


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			<content:encoded><![CDATA[<blockquote><p>In this excerpt from a panel discussion held at a 2008 meeting of the American Bar Association’s Sports &amp; Entertainment Law Forum, the panelists discuss how songs are licensed for use in video games, and what it means in terms of licensing fees and royalty payments for publishers and copyright holders.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="451" height="381" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://blip.tv/play/hO8HgbzkGgA%2Em4v" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="451" height="381" src="http://blip.tv/play/hO8HgbzkGgA%2Em4v" allowfullscreen="true"></embed></object></p></blockquote>


<p>Related posts:<ol><li><a href='http://www.mcma.com/learn/2010/01/aba-2008-forum-%e2%80%93-the-life-cycle-of-a-song-revenue-generated-from-merchandising-uses/' rel='bookmark' title='Permanent Link: ABA 2008 Forum – The Life Cycle of a Song: Revenue Generated from Merchandising Uses'>ABA 2008 Forum – The Life Cycle of a Song: Revenue Generated from Merchandising Uses</a></li><li><a href='http://www.mcma.com/learn/2009/12/getting-your-music-placed-in-a-video-game/' rel='bookmark' title='Permanent Link: Getting Your Music Placed in a Video Game'>Getting Your Music Placed in a Video Game</a></li><li><a href='http://www.mcma.com/learn/2009/12/video-games-and-copyright-law/' rel='bookmark' title='Permanent Link: Video Games and Copyright Law'>Video Games and Copyright Law</a></li></ol></p>]]></content:encoded>
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